Two Terrific Top Tips For Selling More Stuff

Many women who are trying to combine motherhood with earning a meaningful income start their own businesses to boost the family coffers. Some will make things to sell, some will offer a service (book-keeping, will-writing, coaching, marketing advice etc). Other still will take the direct sales route and join an established company, like Tupperware or Mary Kay, Jamie at Home or Pampered Chef or one of the myriad of other companies that sell products via party-plan.
Each of these is potentially a viable way of adding funds to the household income, so why is it that so many of us end up with what amounts to an expensive hobby? We know that it is perfectly possible to make good money selling our stuff, so why can't we make it happen for us?
There comes a point when we simply have to either turn what we're doing into an income stream, or stop doing it. How can you do the former, not the latter?
There are two simple things that you can do to boost your sales quickly and simply. These are things you can implement immediately you finish reading this article and that will, if taken to heart, turn your business around.

1. Love what you do. If you don't love what you do, your customers and potential customers will know and they won't want to buy. Fortunately, most of us are doing something that we love, but if you're not - change something because you are simply not going to be able to build a business trying to sell something if your heart isn't in it.
2. Understand who your customer is. There are two people who are NOT your customer and those people are anybody and everybody. To sell your product to anybody and everybody, you need a million dollar budget and unless you've happened upon this article by complete accident, you don't have that budget. So, in order to maximise your sales, you need to know your customer. For example, if you sell skincare and make-up, maybe your customer is a young, 20-something woman, who is just starting out on her career and wants to look her best. Or maybe your customer is the 50+ woman who wants to keep her skin looking fresh and wants to stay up-to-date with the latest make-up styles, but in a way that is appropriate for her age. Can you see that although both of these women could buy your product, you can choose who your customer is based upon who you like to spend time with, and who you know the most about. Once you have identified your customer, it is so much easier to find her and to target your sales and marketing towards her.

If you want to sell more stuff, come and join me and other women just like you, who want to increase their household income, without compromising their families.
Come and see how I can help you to sell your stuff.

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